Topics of Training for HR Employees
Skilled, driven, and efficient employees are the lifeblood of every successful business. They’re the ones who carry your vision of the company forward. They help you acquire and retain customers, as well as find suitable ways to promote and sell ...
5 Tips For Managing Big Data For Business
Data have been an essential part of business for so many years. Manufacturers, retailers, and marketers depend on data to develop products and design strategies used in daily business operations. Handling simple data could be easy for businesses as they ...
AI and Digital Marketing: What We Can Look Forward To By the End of This Decade?
AI is already proving very beneficial to digital marketers. Look at video streaming services like Amazon or Netflix. Customers get recommendations based on past behavior. The AI technologies collect data, analyze it and generate insights. It allows for a personalization ...
Why Chatbots should be a part of your Big Data plan in 2025
In the past, if people wanted something done, they had to do it on their own. This is why acquiring new knowledge is a necessity. These days, however, almost everything can be done with a click of a button - ...
Professional Insurance Services — From Indemnity to Health Insurance
There are many occasions in which we, as independent people who have entered the working world might need the help of an insurance policy. In fact, there are specific types of insurance services that have pretty much necessary amenities to ...
What Do Third-Party Logistics Companies Actually Do?
Logistics covers everything to do with the movement, storage and handling of physical products. Most companies handle their logistics themselves, but this can soon become completely impractical if, for instance, they expand beyond their logistics staffing level. This is where ...
What is First-party data?
Defining First-Party Data
First-party data is customer information a business gathers from its website, social media pages, apps, CRM tool, and surveys. First-party data includes:
Customer buying behaviourCustomer interestsDemographyWebsite visits and interactionsTime engaged on the website, etc.
One survey revealed that since marketers ...
4 Business Innovation Mistakes Sabotaging Your Growth
Keeping up with the competition could put businesses under so much pressure to innovate. In short, it’s requiring them to expand and offer something new and better than the products and services they’ve previously been offering.
Innovation entails a lot of ...
Grow your Small Business with Workforce Intelligence
It may interest you to know that collecting data revolving around the employees’ working patterns and behavior can solidify the business plans. Yes, some companies follow this technique and reap profitable results. Here, workforce intelligence works as a critical element ...
4 Ways Big Data Is Warming Up Cold Leads
Leads are like soup. Make it right, and you can eat like a king. Make it big enough, and you can eat for days. Most importantly, no one likes cold soup. The comfort it offers comes from its warmth and ...