What is First-party data?
Defining First-Party Data
First-party data is customer information a business gathers from its website, social media pages, apps, CRM tool, and surveys. First-party data includes:
Customer buying behaviourCustomer interestsDemographyWebsite visits and interactionsTime engaged on the website, etc.
One survey revealed that since marketers ...
5 Data Classification Best Practices to Improve Your Business Workflow
All modern businesses manage data to a certain extent, regardless of the industry or niche. Some have enormous data flows, while others manage minimal volumes of information. However, they all do have one thing in common - this data needs ...
How to revolutionize business with Data Science
Data science is without a doubt a true business game-changer. We believe that implementing data science is one of the biggest milestones your company can take. With data science, your work is more accurate and efficient, your assets are better ...
5 Roles for Artificial Intelligence in That Will Impact on Education
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4 Benefits Of Web Analytics To Business Growth
Back in the day, web analytics was the purview of large companies with fat wallets. This, however, no longer holds true. Today, both big and small companies use web analytics in one form or another, getting the most out of ...
Which Analytics Consulting Firm Should You Choose?
When you want to boost your data management strategies, you need to hire the right data analytics firm for your company. The good news is that this is a relatively easy task when you know what steps are necessary to ...
Data Analytics Trends to Know
The abundance of data availability and increasing complexity create the need for fast analytics to promote fast and sound decision-making. According to IDC, there will be more than 175 zettabytes of data collected by analysts by 2025, and data analytics ...
Virtual Reality: What the Gambling of the Future Will Be Like
We’re constantly looking for new forms of entertainment, and many people find them through online gambling. The number of nytt casino online is evidence of this. Online casinos were always popular in Norway, where we don’t have access to land-based ...
How to Improve Your Business Procurement?
There is so much that goes into running a business that many of us often don’t consider. In addition to all the materials and inventory you have to purchase to create the product and services that your company sells, you ...
How Big Data Is Affecting Pharmacy Practice
The use of big data has been on the rise in recent years because they offer a better way for companies to analyze customer needs and wants than ever before. Pharmacies are no exception as many of them have benefited ...