What Is Conjoint Analysis?

When a marketer wants to understand how people make decisions, conducting a conjoint analysis is an effective tool. While this type of research is time-consuming and expensive, it can yield actionable insights you can use in product development. Generally, consumers ...

Key Features of the Best B2B eCommerce Platforms

Although the concept of eCommerce has previously been thought of mainly in terms of consumer-focused online stores and B2C still makes up the biggest chunk of online sales, the B2B sector is fast catching up. Also, B2B trading has produced ...

Keep Up With the News When You Own a Business

A lot of business owners may not see the importance of following the world news because they are too busy working in their business and completing their daily tasks. It is actually really important for a business owner to keep ...

How to maximize marketing funnel revenue?

Small businesses have good ideas, well-developed products, and high-quality services. But they don't gain traction. Why? Lack of results can be attributed to thousands of company-specific factors and circumstances, but one simple fact often underlines it: Most businesses don't have a marketing ...

How Kennected Grew to Become an Inc 5,000 Company

Kennected has emerged as one of the most reliable solutions for companies that are looking for a sophisticated and intuitive lead generation tool. Founded in 2018, Kennected has grown to be one of the fasted growing SaaS-based companies within a ...

How Has Higher Education Marketing Changed?

Socio-economic conditions today are intimately linked to a country's contribution to the advancement of human civilization in general, including science, culture, and education. High-quality higher education holds a distinctive position in this process as one of society's most important and ...
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