Extreme Big Data- Beyond Zettabytes And Yottabytes
If we’re going to talk about big data—and it’s one of the most important discussions in business today—we better all speak the same language. In the hierarchy of big data, there are petabytes, exabytes, zettabytes, and yottabytes. After that, things ...
10 successful big data sandbox strategies
Being able to experiment with big data and queries in a safe and secure “sandbox” test environment is important to both IT and end business users as companies get going with big data. Nevertheless, setting up a big data sandbox ...
Big Data Success Means Investing in Talent and Tech
With all signs pointing to greater big data spending by businesses, the question is: Do you want to get the most out of your investment? To do so, experts say businesses shouldn't just invest on big data technologies, but on ...
The Top 5 Big Data Use Cases Your CEO Will Love
One of the biggest questions surrounding ‘analytics’ and ‘big data’ is how do you actually use it to add value? Big data is still such a foggy term that it attracts many myths ranging from ‘big data is not useful ...
How to Find Out What Big Data Knows About You
The world of Big Data is a world of pervasive data collection and aggressive analytics. Some see the future and cheer it on; others rebel. Behind it all lurks a question most of us are asking—does it really matter? I ...
Big data – a marketer’s dream or dilemma?
Everyone is talking about "big data", especially in marketing where it promises to enable a new era of perfectly targeted messaging for the modern, connected consumer – or is that just hype, soon to evaporate among privacy fears, confusion, and ...
Pandora Radio’s Dominance Built On Big Data Edge
With a monthly audience of more than 72 million active listeners, Pandora’s lead in the streaming radio market is a significant one. But the Oakland-based company’s advantage over its competitors – which now include Apple's AAPL -0.09% iTunes Radio – ...
4 tips to take you beyond the big data hype cycle
As 2013 kicked off Gartner analyst Svetlana Sicular noted in her blog that big data is sliding down into the Trough of Disillusionment, a steep cliff in the Gartner Hype Cycle that follows the Peak of Inflated Expectations. (If you’re ...
Big Data for Telco Begins to Unleash Systems of Engagement
In our recently completed Q3 2013 Global State Of Enterprise Architecture Online Survey, big data for real-time analytics moved from the No. 3 most revolutionary technology to the No. 2 position, according to the 116 enterprise architects who participated. This ...
Start Small, Grow Tall-Debunking Three Big Data Myths
Enterprises don’t need petabytes of data, a small army of data scientists, not even a big budget to get a meaningful start with Big Data — thanks to Hadoop.
Harness Big Data, the common refrain in many business and technology publications ...