Online Branding 101: Systems And Solutions That Will Promote Success
Building your brand online can be one of the most profitable activities you engage in. Although defined broadly, branding is basically about creating a consistent, catchy image and ideology that comes to define what your product and service line is ...
Does Big Data Cause More Security Concerns Than It Solves?
As with most questions to do with tech, the answer is much more complicated than the question suggests. As briefly as I can put it, the answer is: potentially, but not necessarily.
By its nature, big data opens companies up to ...
7 Ways Big Data will increase Conversion Rate on your Site
Big data is a vast collection of data that is collected from various traditional and digital sources. This data is a gold mine for marketing analysts and is a source of constant discovery and interpretation of consumer behavior. Nowadays, analysts ...
Big Data Is Not Just the Latest Fad, it’s The Future
Regardless of industry or company size, Big Data has become the latest buzzword amongst businessmen nowadays. I assume that 99.9% of the people reading this post know what data is- a collection of facts, statistics, and information on a given ...
Big Data and Web Personalization
Web personalization is something that seems to be on every marketer’s mind lately, and data is the fuel that runs the engine of web personalization. The more usable data a company has, the easier it is to expand and optimize ...
How to Use Big Data to Your Competitive Advantage in Banking?
Small Data is not Enough Anymore
The hyper connected world we live in generates over 2.5 billion gigabytes of data daily. This comes from social media, messaging, video uploads, and data created by sensors from IoT. Only in the US, there ...
Big Data’s Role in Marketing and Sales
What are significant regions of promoting and deals getting the vast majority of the assistance from Big Data information investigation? For Customer Analytics, 48% of the enormous information utilize cases exist while for the Operational Analytics, 21% of the Big ...
18th Edition Master Data and Data Quality Conference
This marcus evans event will focus on tackling challenges on the journey towards business critical master data saving money and bringing new business. For over 7 years this event has been a great platform for MDM leaders from multinational companies to benchmark ...
Big Data for Small Companies: Incentives and Implementation
As of 2017, almost 20% of small companies have embraced the benefits offered by Big Data and have learned that size is not a reason to hold back. This was possible through the increased democratization of data analysis solutions by ...
How to Survive as a Small Company in the Age of Big Data
The profitability of every thriving business is reflected in the value of their data. However, due to the rapid technology development that brought the age of big data, effective use of data has become a crucial matter.
The industry has always ...