Google Analytics Vs Adobe Analytics
Analytics tools like Google Analytics and Adobe Analytics provide vital data and insights that can help businesses understand their website traffic and customer behavior. Choosing between the two main options requires careful consideration of their key differences and similarities.
TL;DR
Google Analytics ...
Ways To Make The Most Out Of Your Business Analytics
Using big data and analytics to make decisions is going to be a lot more useful to you versus trying to guess how you should proceed in the future. These insights will be useful to your business if you take ...
How Analytics can help you Prevent Customer Problems Before they arise
Foreseeing a complex situation before it arises, and acting on the problem to prevent losses, is fundamental to the success of any business. With predictive data now available, organizations can work to address problems, and minimize consumer churn and complications.
Establishing ...
Strategies To Help You Build A Better Small Business
Owning a small business is a great accomplishment and a promising career path if you make wise management decisions. Recognize that there are always ways for how you can be doing a better job and creating a stronger foundation for ...
Data analytics: A Popular New Field for Business Students
Data analytics is a relatively new field but it’s one that is taking the business world by storm, thanks to the power it holds to extract profitable customer insights and organize information in a streamlined and cost-efficient way. There are ...
4 Long-term Benefits Businesses Enjoy with Predictive Analytics
Predictive analytics is quickly transitioning to being omnipresent, given how policy-makers and marketers alike have discovered the magic of historic data that is sourced from within. From being able to shorten the time taken to track cybercrime, to actually limiting ...
Technology to make your sales team more efficient
2022 is going to see technology become more important than ever before for sales and marketing. As new software and more streamlined digital approaches allow for more efficient lead generation and conversion into sales, those companies that are not up ...
How to Beat Your Competition Using Analytics in Insurance
AXA, LV= and Co-operative Insurance divulge how you can beat your competition using analytics in insurance
Competition in insurance is heating up, and analytics is widely recognised as a key tool for gaining an edge.
According to AXA, LV= and Co-operative Insurance; ...
9 Questions to Ask Before Kicking off any Big Data Project
What do you get when you combine rebranded analytics systems, a minefield of consultants turned “big data experts,” and insanely expensive “big data servers” that look suspiciously similar to commodity machines?
You get: the most complicated space for any business or ...
Big Data-As-A-Service Is Next Big Thing
We’ve had software as a service, platform as a service and data as a service. Now, by mixing them all together and massively upscaling the amount of data involved, we’ve arrived at Big Data as a Service (or BDaaS, and ...