Big data and predictive analytics-When is enough data enough?
"Many predictive analytics applications turn out not to need all of the data," Berry said during his keynote talk at Predictive Analytics World. So the real task for data scientists et al. isn't figuring out how to analyze all the ...
How to Find Out What Big Data Knows About You
The world of Big Data is a world of pervasive data collection and aggressive analytics. Some see the future and cheer it on; others rebel. Behind it all lurks a question most of us are asking—does it really matter? I ...
Big data – a marketer’s dream or dilemma?
Everyone is talking about "big data", especially in marketing where it promises to enable a new era of perfectly targeted messaging for the modern, connected consumer – or is that just hype, soon to evaporate among privacy fears, confusion, and ...
Pandora Radio’s Dominance Built On Big Data Edge
With a monthly audience of more than 72 million active listeners, Pandora’s lead in the streaming radio market is a significant one. But the Oakland-based company’s advantage over its competitors – which now include Apple's AAPL -0.09% iTunes Radio – ...
4 tips to take you beyond the big data hype cycle
As 2013 kicked off Gartner analyst Svetlana Sicular noted in her blog that big data is sliding down into the Trough of Disillusionment, a steep cliff in the Gartner Hype Cycle that follows the Peak of Inflated Expectations. (If you’re ...
MongoDB Raises $150M For NoSQL Database Technology With Salesforce
MongoDB has raised $150 million from T. Rowe Price Associates with new investors Altimeter Capital and Salesforce.com. Existing investors Intel Capital, NEA, Red Hat and Sequoia Capital also participated in the round. MongoDB has raised $231 million since the founders ...
Big Data for Telco Begins to Unleash Systems of Engagement
In our recently completed Q3 2013 Global State Of Enterprise Architecture Online Survey, big data for real-time analytics moved from the No. 3 most revolutionary technology to the No. 2 position, according to the 116 enterprise architects who participated. This ...
ScaleOut Pushes Hadoop Towards Low-Latency for Real-Time Analytics
OK, so the headline is a tad extreme, but bear with me. Recent developments combining in-memory technologies and Hadoop/MapReduce from ScaleOut Software point to a future where big data analytics and real-time processing, as it's defined in the financial markets, ...
Start Small, Grow Tall-Debunking Three Big Data Myths
Enterprises don’t need petabytes of data, a small army of data scientists, not even a big budget to get a meaningful start with Big Data — thanks to Hadoop.
Harness Big Data, the common refrain in many business and technology publications ...
The Big Data Conundrum-How to Define It?
Big Data is revolutionizing 21st-century business without anybody knowing what it actually means. Now computer scientists have come up with a definition they hope everyone can agree on.
One of the biggest new ideas in computing is “big data.” There is ...