How Big Data Tech Is Changing the Way We Farm

Without the agricultural industry and its farmers, we wouldn't have the delicious variety of produce and meats that make meals memorable. Like many other major industries, the farming sector has been substantially influenced by technology. Let's specifically look at how ...

How Big Data and Digital Signage Can Work together in Personalizing In-Store Experience

Retailers are persistently trying to understand the behavior of their customers and getting to know their expectations and needs. To succeed in the technology-driven industry that exists today, retailers need to integrate analytics in order to personalize and optimize their ...

3 Ways Restaurants Can Use Big Data To Operate Better and Profit More

In recent years, big data has been something a lot of people have been talking about in terms of its possibilities for everything from economics to curing disease. However, it is also something businesses have been able to use very ...

5 Ways Big Data Is Changing the Travel Industry

There’s a new trend in many different industries that is taking information and making it part of individual business strategies for companies. It’s called big data, and it has the potential to be felt in all aspects of business. One ...

Big Data: Managing Wild Weather and Water

By Gaalen Engen and Marc Davis A state of emergency was declared throughout Washington State in November in response to a series of savage storms that caused three deaths and hundreds of injuries. So catastrophic was the cumulative damage that the ...

5 Big Data Hadoop Use Cases for Retail

Only in the last few years has the integration of big data and retail marketing become a method for customizing marketing campaigns to individuals -- and what a difference it has made. Previously, advertisers had to conduct focus groups, customer ...